Feeling guilty about not partaking in Dry January? Never fear, we're giving Dry January an entirely new meaning!
As it's one of the coldest, wettest months of the year, we recognise how important your clothing choices are in tackling the elements and the impact that these choices can have on your overall wellbeing. Let's face it, have you ever gotten soaked by the rain and been completely fine with it? The unpredictability of the weather and the way in which it affects our moods, (and sometimes our entire day) is quite often exacerbated by poor clothing choices, particularly outerwear. Your fur collared leather jacket might look great with your outfit but the moment you get caught in a rain shower it is an immediately regrettable choice. I know. I've been there. So, if for 2016, you want to finally say no to being cold and wet, we've compiled your Dry January guide to waterproof clothing, detailing all the different styles of jackets and coats and explaining how wash and reproof your Mac in a Sac when the time comes round to it.
You don't have to sacrifice style for comfort with Mac in a Sac. Available in a range of fourteen colours you can ensure your Mac in a Sac goes with whatever outfit you choose to wear! It's waterproof, windproof and breathable qualities will protect you from the elements so you're free to enjoy your day without the weather ruining it. With a concealable hood and adjustable drawcord you can customise your Mac in a Sac depending on the weather and your size. The Mac in a Sac Classic is also unisex so you can choose his and hers.
You'll get full coverage from the rain in this stylish, long length coat. Fully waterproof from top to bottom, this coat is perfect for those particularly nasty rainy days to ensure you can get on with your day as normal! Can also be packed away into its own stuff sac for when the sun decides to make an appearance. Flatteringly fitted with a detachable hood and belt so you can customize your look whatever way you want.
Retaining all of the waterproof, windproof and breathable features of the Classic Packaway, Elle comes in a range of cute polka dot patterns if the block colours of Classic aren't your thing! It still has all the practical protective features that the Classic packaway has but with an additional feminine twist.
Offering all the protective, rain proof qualities that the Classic has, this jacket is perfect for those particularly nippy, wintery days with an additional thermal Jersey lining to ensure you stay toasty. With breathable fabric, comfort cuffs and a packaway hood in the collar you can embrace the winter months without fear of feeling the chill in the air! With the option of packing it away into its own pocket, this jacket is really handy to throw into a handbag if you're in a rush. Like the Classic, the Strata jacket is also unisex.
And Something For The Kids!
Easily packed away into a compact sac, this raincoat can be kept in a school bag in case of rain showers at break time. Also perfect for school trips whenever the weather isn't in your favour. It is lightweight, breathable and waterproof with a concealed, adjustable hood.
This rainsuit/splash suit offers full length protection from the rain so that your little one doesn't need to hold back whenever there's a good looking puddle to splash in! Made from lightweight, waterproof material but sized so that it offers room for an extra layer underneath on the particularly chilly days.
Clothing Features Explained
How to Care for Waterproof Products
Through wear, you may notice some of your Mac in a Sac's great rain resistance and breathability features are diminishing slightly as time goes on. This is an easily fixable issue meaning you can ensure your rain protection continues and you get your money's worth (and more) from your Mac in a Sac. The process involves washing your Mac in a Sac and (if needed) reproofing it also to restore its original rain resistance performance.
Washing Your Mac in a Sac
All Target Dry products are machine washable at 30 degrees, a delicate setting, if your washing machine provides this option. There are many different types of wash and re-proof products on the market, however, for your Mac in a Sac we recommend using NikWax Two-Stage treatment. This product can also be used on all sorts of outdoor equipment such as tents, awnings and rucksacks etc.
If you find that the fabric of your Mac in a Sac is absorbing water as opposed to repelling it then it may be time to do some reproofing. This isn't necessary after every time you wash it, simply if you notice that it may need it.
Reproofing Your Mac in a Sac
There is no need to wait for your items to dry after washing, you can get straight to reproofing! Reproofing products can come in wash in format or spray on format. NikWax Two Stage Treatment is a wash-in treatment.
Back in July we posted a sneak preview of our ‘new for Spring/Summer 2015’ Mac in a Sac Neon (find the blog post here). We are excited to announce that we have had an early introductory shipment of it and it is now available to buy from our online store!
It would make a perfect Christmas present if you know anyone who is a keen runner, loves getting out and about in the dark evenings or just generally loves the neon trend! Be sure not to wait too long to order though- we only have a limited amount of stock and we won’t be expecting a new shipment until early February! Get yours now and be one step ahead of the crowd!
Available in four vibrant shades of neon; yellow, pink, green and blue, there is something to suit everyone.
Here’s why it’s awesome:
So if you want to brighten these dark nights with a Mac in a Sac Neon, you'd better be quick! But don't worry, if your size and colour preference is sold out, we will have more in February. We hope you like them as much as we do.
It's been a pretty crazy time in the Mac in a Sac office over the past few weeks! Remember our blog post on the new Mac in a Sac Neon a few weeks back? This week we've got another exciting preview for you!
Remember our pretty printed Elle Jacket from our Spring/Summer 2014 collection? We're happy to say that it will be returning next season! Samples of our brand new colours and prints have come in and we thought we just couldn't wait until next year for you all to see them! Well...we're just giving you one colour for now. We'll keep you in suspense about the rest.
The new Elle Jacket comes in this fun "dotty blue" polka-dot pattern with a bright fuchsia zip and cuffs.
For anyone not familiar with the Elle, it's just like our regular Mac in a Sac 2, but instead of being a unisex fit, this one is made just for the girls. It currently comes in four prints, three floral and one micro-dot. We will be adding this fresh blue polka-dot creation to the line-up in our Sping/Summer 2015 Collection!
Here's a little more info on the Elle Jacket. Perfect for keeping you dry at festivals, walks in the park or when you're out for a day's shopping.
August has just begun and some of our brand new Autumn/Winter 2014 Collection is starting to arrive with us already! This season, we are introducing two brand new colours in our thermal lined packaway Mac in a Sac Strata. Nautical Blue with a contrasting red zip and Acid Lime with an equally striking blue zip are our fresh new colours for the coming winter season.
Both of these new colours are available to pre-order now. We are expecting them to arrive with us on the 16th August- not long to wait! Be sure to get your order placed soon to avoid any disappointment.
We will do a full product review on the features of the Mac in a Sac Strata when the new colours come in, so stay tuned!
Last week, our team was over at Outdoor Friedrichshafen, one of the largest trade fairs for the outdoor sector in Friedrichshafen, Germany. We were very excited to be unveiling one of our new products for 2015: the Mac in a Sac Neon.
Designed to make you stand out when out doing a spot of late-evening walking (and keep you dry, of course!), the new Mac in a Sac Neon will be available in 4 vibrant neon colours: Pink, Yellow, Blue and Green.
As part of our Spring/Summer 2015 Collection, the new Mac in a Sac Neon will be set to hit stores in February/March time next year. We're excited to hear what you all think so be sure to drop us a comment on social media to let us know! :)
Our Mac in a Sac Jacket is one of the most popular products in our range. The Mac in a Sac 2 Packaway Jacket (pictured below) replaced the Classic Mac in a Sac in 2012 and we are often asked about the differences between the two designs and what makes the new version an 'upgrade'. Below we have included two diagrams of the front and back features of the new jacket and what makes it even better than it's predecessor.
The overall fit of the Mac in a Sac 2 is more tailored than the previous design, while still allowing room for another layer underneath. The zip has been reversed, making it more windproof and streamlined. A three piece hood provides the ultimate protection from the wind and rain and easily packs away into the collar when the shower is over. The cuffs have been changed to elastic rather than tabs to provide the perfect fit instantly. There is also reflective branding on the side to make sure you are seen if you are out walking at night.
The new Mac in a Sac has the same high level of performance as the old one. It has a waterproof rating of 5000mm and a breathability of 5000gsm. There is a reflective safety strip along the back vent to ensure you will be seen from all angles on dark evenings. This is a notable upgrade as the old Mac in a Sac had no reflective branding or piping at all. We have also included a drawcord at the curved hem. The curved hem will give longer length coverage at the back while the drawcord will allow you to reduce any cold drafts and make the jacket even more windproof.